Online traffic and engagement are at an all-time high right now. Don’t miss out on that opportunity! Get your brand in front of a new audience.
Unfortunately, a lot of companies are also seeing a drop in demand in the current climate. Now could be the time to focus on building a fresh and engaged audience of “first-party prospects,” nurtured with dynamic, personalised campaigns. This way you’re ready to jump straight into top gear when normal life resumes.
And the best part? You don’t need to be a Mapp customer to make use of our services (but if you are, we can send new prospects straight into your Mapp account!).
Has your target market extended or changed overnight? Are you looking to build out those new audiences or learn about your exciting new markets?
Drive targeted traffic and build a freshly opted-in, database with the help of Mapp’s Lead Generation team.
Go beyond email marketing with the help of Mapp’s premium publisher network that can provide a variety of different activity streams, such as onsite take-overs, banners, skins etc., in high-profile publications.
Get your brand front and centre with millions of impressions and direct calls to action to generate exposure, real-time traffic to site, and first-party data collection.
We all know the world is an unusual place right now, but there are ways to build your prospect and customer base without making a dent in your budget. Just make the most of your website traffic and turn online visitors into prospects.
Find out the basics about these visitors, like who they are and how you can contact them again by turning traffic into crucial first-party data. Use an overlay based on their onsite actions and capture their email address. If they found their way to your website, there is a high chance that they want to hear from you again. Don’t waste any potential opportunity.
Building further on the overlay feature (mentioned above), capitalise on your new traffic and prospects by learning more about them. You need to know why they came to your site to know how you can maintain that growth. Who and what is behind the change in demand, how can you retain as much of this influx as possible? Are they a loyal customer back to see what you are doing in these unusual times? Use a survey to find all of this out.
Both of Mapp’s onsite options can come with a welcome email and dynamic nurture program sent from Mapp Cloud and a reporting package to show the value in knowledge.