Trusted by more than 10,000 marketers globally

Key Features

Mapp humanizes real-time data, so you can truly understand your customers. Leverage that knowledge to run customer-centric and highly personalized marketing campaigns.

Capture First Party Data

Collect your own first-party data in real time. Capture behavioral and transactional data across your website and mobile apps with advanced data capture tools, like our tracking pixels, custom integrations, advanced tag management tools, and via API and SDK. We help you collect first party data directly from the source so you can be assured of its accuracy and relevance to your business whilst protecting your customers privacy.

Unified Customer Profile

With a connected and comprehensive data hub, you’ll have access to a 360-degree profile of each individual customer. That way, you’ll know your customers – their interests, preferences, online and offline behavior – and use that data to plan and execute personalized marketing efforts.

Leverage Actionable Insights

Mapp helps structure your customer data so that you can extract valuable insights. With Mapp Cloud’s AI capabilities layered on top of this unified data, you will be able to turn insights into action to make the biggest marketing impact.

Key Capabilities

Mapp delivers enterprise level customer engagement underpinned by rich analytics and actionable insights. Explore the key features of Mapp Cloud.

Rely on first party DATA that is privacy compliant

Mapp Cloud makes your data understandable, accessible, and actionable by unifying all your incoming data into a single, comprehensive customer view.

Know your customers better

With Mapp’s powerful analytics capabilities, you can dig deeper into your data than ever before to provide the most accurate prediction of what your customers are going to do next. While complying with GDPR & Data Privacy regulations, of course.

Boost Customer Engagement

Mapp Cloud helps you enhance customer engagement through a rich cross-channel marketing platform, empowering you to be where your consumer is.

Send unique messages

Mapp Cloud helps you create personalized communications based on who your customers are and what they want, making sure that every touchpoint brings them one step closer to action.

Ready to fit yourecosystem

In a world where real-time data is key, marketers need to rely on solutions that connect the dots to activate powerful automation and personalize the entire customer journey.

See Our Capabilities in action

success stories

Quaker Oats embarked on a year-long interactive, cross-media campaign to gather and activate first-party data in partnership with Mapp.

READ THE CASE STUDY

Case Study

Three Business shows high engagement and click-through rates (CTR) on all channels. Plus, significant YoY growth in pre-order revenue.

READ THE CASE STUDY

Case Study

Ella’s Kitchen collaborated to establish the foundation of their eCRM strategy, focusing on enhancing customer engagement.

READ THE CASE STUDY

The Entertainer modernized customer communications and increased traffic, conversions, and revenue with first party data through Mapp Cloud.

READ THE CASE STUDY

See how Riverford Organic Farmers produce unprecedented growth using Mapp Cloud.

READ THE CASE STUDY

Successful results
in a
nutshell

+430,000

unique customers converted in 3 months

Rob Wood

Head of Online, The Entertainer

27.5%

uplift in iPhone launch upgrade sales

Henrietta Hickling

Head of Business Marketing, Three UK

+80%

Increase in eCRM Performance

Suzana Bulearca

CMO, PBSL Group

+300%

increase in sales

Peter JØRGENSEN

Deputy Director, Varelotteriet