---
title: Mapp Marketing Cloud - Marketing Automation Software - Insight-Led Customer Experience
description: Marketing automation platform for enhanced customer engagement - Mapp Marketing Cloud. Try it today!
---

[![](https://mapp.com/wp-content/uploads/2023/02/mapp-logo.svg)](https://mapp.com/?) [GET IN TOUCH](https://mapp.com/demo-request/)

# Mapp Marketing Cloud TAKE MARKETING AUTOMATION TO THE NEXT LEVEL

Mapp Marketing Cloud helps you enhance customer engagement through a rich cross-channel marketing automation platform, empowering you to reach your customers across all digital touchpoints.

- Improve the Customer Journey
- Activate Cross-Channel Marketing
- Streamline Your Marketing Automation
- Increase Engagement Rates

# See It In Action

# Trusted by more than 10,000 marketers globally

![](https://stuff.mapp.com/hubfs/output-onlinepngtools%20(1).png) ![](https://stuff.mapp.com/hubfs/Umbro.png) ![](https://stuff.mapp.com/hubfs/Bondara%20Grey.png) ![](https://stuff.mapp.com/hubfs/lloyds-banking%20grey.png) ![](https://stuff.mapp.com/hubfs/F%26B%20grey.png) ![](https://stuff.mapp.com/hubfs/Riverford%20Grey.png) ![](https://stuff.mapp.com/hubfs/Pizza%20Express%20Grey.png) ![](https://stuff.mapp.com/hubfs/Pepsico%20Grey.png) ![](https://stuff.mapp.com/hubfs/Ellas%20Kitchen%20Grey.png) ![](https://stuff.mapp.com/hubfs/Qantas%20Grey.png) ![](https://stuff.mapp.com/hubfs/pets%20pyjamas%20grey.png)

## Key Features

From email, AMP, SMS, web, in-app messaging to mobile push, Mapp offers an easy way to connect with your customers. With rich cross-channel messaging and advanced analytics, marketers are empowered to get stuff done – fast.

Audience Builder

Automation Whiteboard

Personalization Tools

![](https://stuff.mapp.com/hubfs/automation-1.png)

### Audience Builder

Create segmented audiences with very targeted data points generated by Mapp’s robust analytics. Go beyond generic filtering criteria and use web behavior, app usage, and other granular consumer behaviors and attributes.

![](https://stuff.mapp.com/hubfs/automation-2.png)

### Automation Whiteboard

Create campaigns, with multiple branches and A/B versions, to target your known customers in a fraction of the time with our drag-and-drop editor.

![](https://stuff.mapp.com/hubfs/automation-3.png)

### Personalization Tools

Personalize your customer’s experience, whether they’re a first-time visitor or return customer, by engaging them with relevant pop ups, overlays, product recommendations etc.

# Key Capabilities

Mapp delivers enterprise level customer engagement underpinned by rich analytics and actionable insights. Explore the key features of Mapp Cloud.

![](https://stuff.mapp.com/hubfs/data-pillar-hero-v3-image.png)

![](https://stuff.mapp.com/hubfs/icon-challenge-1.svg)

## Rely on first party DATA that is privacy compliant 

Mapp Cloud makes your data understandable, accessible, and actionable by unifying all your incoming data into a single, comprehensive customer view.

![](https://stuff.mapp.com/hubfs/hero_intelligence-image%20(3).png)

![](https://stuff.mapp.com/hubfs/gut_feeling.svg)

## Know your customers better

With Mapp’s powerful analytics capabilities, you can dig deeper into your data than ever before to provide the most accurate prediction of what your customers are going to do next. While complying with GDPR & Data Privacy regulations, of course.

![](https://stuff.mapp.com/hubfs/main-headline-image%20(4).png)

![](https://stuff.mapp.com/hubfs/challenge-icon-2.svg)

## Boost Customer Engagement

Mapp Cloud helps you enhance customer engagement through a rich cross-channel marketing platform, empowering you to be where your consumer is.

![](https://stuff.mapp.com/hubfs/main-headline-image-1.png)

![](https://stuff.mapp.com/hubfs/webinar%20icon.png)

## Send unique messages

Mapp Cloud helps you create personalized communications based on who your customers are and what they want, making sure that every touchpoint brings them one step closer to action.

 

![](https://stuff.mapp.com/hubfs/integrations-hero-image%20(1).svg)

![](https://stuff.mapp.com/hubfs/challenge-icon-1.svg)

## Ready to fit yourecosystem

In a world where real-time data is key, marketers need to rely on solutions that connect the dots to activate powerful automation and personalize the entire customer journey.

[See Our Capabilities in action](https://stuff.mapp.com/mapp-marketing-cloud-tour-marketing-automation-platform#mappLogoImage)

# Customer success stories

[![](https://stuff.mapp.com/hubfs/pepsico-1.jpeg) ![](https://stuff.mapp.com/hubfs/Pepsico.png) Case Study Quaker Oats embarked on a year-long interactive, cross-media campaign to gather and activate first-party data in partnership with Mapp. READ THE CASE STUDY](https://mapp.com/resource/case-studies/mapp-helps-pepsico-use-1st-party-data-to-drive-maximum-social-engagement/)

[![](https://stuff.mapp.com/hubfs/Ellas%20Kitchen%20Image%20V2.png) ![](https://stuff.mapp.com/hubfs/EK-Logo-Colour.png) Ella’s Kitchen collaborated to establish the foundation of their eCRM strategy, focusing on enhancing customer engagement. READ THE CASE STUDY](https://mapp.com/resource/case-studies/ellas-kitchen-boosts-personalized-content-strategy/)

[![](https://stuff.mapp.com/hubfs/3%20Business%20Image.png) ![](https://stuff.mapp.com/hubfs/share-en-removebg-preview.png) Three Business shows high engagement and click-through rates (CTR) on all channels. Plus, significant YoY growth in pre-order revenue. READ THE CASE STUDY](https://mapp.com/resource/case-studies/three-business/)

[![](https://stuff.mapp.com/hubfs/The%20Entertainer.jpeg) ![](https://stuff.mapp.com/hubfs/The-Entertainer-Logo-png-hd-2.png)](https://mapp.com/resource/case-studies/how-the-entertainer-increased-traffic-conversions-revenue-with-mapp/)

[The Entertainer modernized customer communications and increased traffic, conversions, and revenue with first party data through Mapp Cloud. READ THE CASE STUDY](https://mapp.com/resource/case-studies/how-the-entertainer-increased-traffic-conversions-revenue-with-mapp/)

[![](https://stuff.mapp.com/hubfs/Riverford-pic.jpeg) ![](https://stuff.mapp.com/hubfs/Riverford_logo-removebg-preview.png) See how Riverford Organic Farmers produce unprecedented growth using Mapp Cloud. READ THE CASE STUDY](https://mapp.com/resource/case-studies/riverford-organic-farmers-produce-unprecendented-growth-using-mapp-cloud/)

![](https://stuff.mapp.com/hubfs/ArtFiles/arrowUpBlack.png)

# Successful results in a nutshell

#### +430,000

unique customers converted in 3 months

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(4).svg)

Rob Wood

Head of Online, The Entertainer

![](https://stuff.mapp.com/hubfs/The-Entertainer-Logo-png-hd-2.png)

#### 27.5%

uplift in iPhone launch upgrade sales

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(3).svg)

Henrietta Hickling

Head of Business Marketing, Three UK

![](https://stuff.mapp.com/hubfs/share-en-removebg-preview.png)

#### +80%

Increase in eCRM Performance

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(2).svg)

Suzana Bulearca

CMO, PBSL Group

![](https://stuff.mapp.com/hubfs/pbsl%20group%20logo.jpg)

#### +300%

increase in sales

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(1).svg)

Peter JØRGENSEN

Deputy Director, Varelotteriet

![](https://stuff.mapp.com/hubfs/vl-logo2-371.png)

#### +430,000

unique customers converted in 3 months

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(4).svg)

Rob Wood

Head of Online, The Entertainer

![](https://stuff.mapp.com/hubfs/The-Entertainer-Logo-png-hd-2.png)

#### 27.5%

uplift in iPhone launch upgrade sales

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(3).svg)

Henrietta Hickling

Head of Business Marketing, Three UK

![](https://stuff.mapp.com/hubfs/share-en-removebg-preview.png)

#### +80%

Increase in eCRM Performance

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(2).svg)

Suzana Bulearca

CMO, PBSL Group

![](https://stuff.mapp.com/hubfs/pbsl%20group%20logo.jpg)

#### +300%

increase in sales

![](https://stuff.mapp.com/hubfs/ArtFiles/Graph%20(1).svg)

Peter JØRGENSEN

Deputy Director, Varelotteriet

![](https://stuff.mapp.com/hubfs/vl-logo2-371.png)

### Try it now

Discover how we help marketers drive revenue for their brands using advanced marketing automation for insight-led customer engagement.

![](https://stuff.mapp.com/hubfs/ArtFiles/letterSendGreen.png)

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